The company signed its first area licensing agreement in 1968 with Garb-Ko, Inc. With the purchase in 1963 of 126 Speedee Mart (all already open 7–11) franchised convenience stores in California, the company entered the franchise business. In 1971, Southland acquired convenience stores of the former Pak-A-Sak chain owned by Graham Allen Penniman Sr. Later on, 24-hour stores were established in Fort Worth and Dallas, Texas, as well as Las Vegas, Nevada. In 1963, 7-Eleven experimented with a 24-hour schedule in Austin, Texas, after an Austin store stayed open all night to satisfy customer demand.
In 1946, in an effort to continue the company's post-war recovery, the name of the franchise was changed to 7-Eleven to reflect the stores' new hours of operation (7 am to 11 pm), which were unprecedented at the time. This brought the company's ownership under the control of a board of directors. A Dallas banker, W. W. Overton Jr., also helped to revive the company's finances by selling the company's bonds for seven cents on the dollar. Nevertheless, the company continued its operations through re-organization and receivership. In 1931, the Great Depression affected the company, sending it toward bankruptcy. This became the major factor in the company's success as a retail convenience store. Southland also started to have a uniform for its ice station service boys. Joe Thompson also provided a distinct characteristic to the company's stores, training the staff so that people would receive the same quality and service in every store. In the same year, the company began constructing filling stations in some of its Dallas locations as an experiment. Later on, the stores began operating under the name "Tote'm Stores". Soon, executives added totem poles in front of every store and eventually adopted an Alaska Native-inspired theme for their stores. The pole served as a marketing tool for the company, as it attracted a great deal of attention. In 1928, a manager named Jenna Lira brought a totem pole as a souvenir from Alaska and placed it in front of her store. Thompson eventually bought the Southland Ice Company and turned it into the Southland Corporation, which oversaw several locations in the Dallas area. Although small grocery stores and general merchandisers were available, Thompson theorized that selling products such as bread and milk in convenience stores would reduce the need for customers to travel long distances for basic items. In 1927, Southland Ice Company employee John Jefferson Green began selling ice, then he started selling eggs, milk, and bread from one of 16 ice house storefronts in Dallas, with permission from one of Southland's founding directors, Joe C. She suggested the change "to make the logo look more graceful." History Thompson Sr., the company's president during the 1960s, thought the all-capitals version seemed a little aggressive.
In November 1999, the corporate name of the US company was changed from "The Southland Corporation" to "7-Eleven Inc." įollowing 7-Eleven's adoption of its current logo in 1968, a lowercase n was used in the logo because the first wife of John P. In 1946, the chain's name was changed from "Tote'm" to "7-Eleven" to reflect the company's new, extended hours, 7:00 am to 11:00 pm, seven days per week. Some stores featured "native" totem poles in front of the store. The company's first outlets were in Dallas, named "Tote'm Stores" because customers "toted" away their purchases. 7-Eleven also operates A-Plus locations with the name licensed from owner and fellow Metroplex-based Energy Transfer Partners, though most of these stores have since been rebranded as standard 7-Eleven stores. While operating under its namesake brand globally, within the United States it operates as 7-Eleven nationally, as Speedway nationally but mostly in the Midwest & East Coast, and as Stripes Convenience Stores within the South Central United States both Speedway and Stripes operate alongside 7-Eleven's namesake stores in several markets. ħ-Eleven operates, franchises, and licenses 78,029 stores in 19 countries and territories as of November 2021. After Ito-Yokado, a Japanese supermarket chain and the parent company of Seven-Eleven Japan, acquired a 70% stake in the company in 1991, the company became a wholly-owned subsidiary of Seven-Eleven Japan in November, 2005.
The chain was founded in 1927 as an ice house storefront in Dallas. (often abbreviated as SEI ) is an American convenience store chain, headquartered in Irving, Texas and owned by Japanese Seven & I Holdings through Seven-Eleven Japan Co., Ltd.
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